Marketing is entering a new era powered by AI-native tools, domain-specific models, real-time personalization, and fully automated content pipelines. This interactive session breaks down how GenAI is reshaping workflows, team structures, and customer expectations as we move into 2026.

Be afraid, be very afraid! It’s that time of year again, when all the horrors come out of the shadows including those produced by GenAI! This Halloween join us to hear about unexpected model drift, security breaches, miscommunication between agents, and much more!